Raising Awareness of Preventive Medicine
ACPM launched the This is Preventive Medicine campaign in March at the annual conference to show the world it is time for preventive medicine to lead our health care and public health systems. Working with the member-led Visibility Task Force, ACPM re-doubled efforts to increase public visibility of the specialty and spotlight the impact of preventive medicine physicians on improving health outcomes. This work led to ACPM members being featured in top-tier national media, including the Wall Street Journal, Washington Post, New York Times, USA Today and others. At time of publication, there have been more than 700 media stories featuring ACPM and preventive medicine physicians on this campaign alone.